Tuyển Social Media thu nhập Thương lượng tại Hồ Chí Minh - HEINEKEN Vietnam

1. Communication planning:
• Take lead media planning – optimization - measurement process for HNK key brands
• Align Media briefs and objectives with brand team to ensure they are in accordance with brand plans approvals
• Interface with Media Agency and brand team to ensure proper follow up in media flowcharts, quality of planning and buying
• Follow up for adjusted the media concept plans when there is any changes (down rating / decrease KPI, client’s change marketing / media plan…)
• Evaluate booking plan across channels: TV – Digital – Mobile – OOH - Print
• Measurement of media placement based on KPIs to ensure its effectiveness & efficiency
• Deploy aligned OOH strategy & follow-up OOH planning & buying process
2. OOH Planning & Deployment
• Develop OOH Annual strategic plan for each brand & portfolio addressing brand J2BD & business KPI.
• Strong commercial acumen with the confidence to apply & translate from strategy into deployment.
• Working closely with the media supervisor to develop strategic channel/media approaches that routinely impress and excite HVN brand owners.
• Managing and mentoring the associate planner in gathering creative spec data, developing insertion orders, trafficking and monitoring campaigns

Ứng viên nộp hồ sơ trực tuyến bằng cách bấm Ứng tuyển ngay dưới đây.

Hạn nộp hồ sơ: 20/03/2025

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